Optimizing A Website’s Usability On Mobile Devices

Mobile devices
by reebob


The importance of cellular internet professionals to handle the speed of the improvement not only with relation to the frequency of new gadgets ushered to the marketplace but also when it comes to the growing interest in functionality and advanced content layout has exploded starkly visiting. Optimizing internet presence for cellular compatibility has subsequently become an important thrust among company people and businesses who wish to increase gain by snatching the things they see as an enormous chance for increase in the technology sector that is cellular.

In doing cellular internet a layout one fairly clear trick is keeping content minimal. Complex although simple is the approach to take. Cellular web pages have to be really concentrated. This makes them considerably quicker to load, and simpler to read and browse.

In only one column, cellular web pages are designed in exactly the same aesthetic line of simplicity. Unlike the modeled webpages that are desktop computer, cellular devices are a lot smaller. It will not really make a simple browsing experience finally while zooming may be useful sometimes. Columns that are single make cellular pages quicker to scroll about and simpler to read.

One thought will be to place all important subheadings in a single page, giving the user the option about what content he/she just wish to find out in one blink of an eye. This might mean much more pages and better navigation to create. As an alternative to cramming all writings in a single page the notion is simply to do more pages.

Text lines must also be simplified. The keys users that are less should input, the better. Mobile web pages must cut how many keys it has to perform a function, to contend with this specific difference in speed.

Size up the crowd of your site. Get a feel on which kind of devices that are cellular they favor using. This will allow you to choose whether you need greater than one variation of your web site that is cellular or not. For instance, in the event the company of a website has marketplace that covers all across the societal spectrum that is economical, then most probable you’d want two or even tree variations of your website.

Optimize your layout for the functionality appreciated by your market niche. This goes also to other cellular apparatus specifications that could attract a special market niche.

Mobile phones have specific characteristics that users do not generally love with PCs. This difference can well signify specific edges that cellular web page programmers must work. It’s possible for you to cause such short cut in your site that is cell wherein its telephone characteristic can click and use immediately from the webpage. Now, many devices that are cellular have GPS systems incorporated included. In case your site is offering directions or all about traveling, it’s would be a no brainer for you to make the most of it.

Other more general form of sites can benefit from GPS or a stripped down mobile-intensive attribute from Google maps. By simply placing a business address online which makes it searchable and therefore locatable is a massive edge contemplating how this will function flawlessly to get a cellular device that may use such information instantly.

Optimization is obviously just utilizing simple attributes in its maximum and capacity that is most advantageous. A straightforward yet cost-effective practical and strategy can make more impact when compared to a total-assault strategy wherein attribute- an encounter is merely complicated by wealth as an alternative to making it significant.

Email Marketing Tip #1 – Optimize Email Marketing For Mobile Devices

Mobile devices
by lukew

Email marketing continues to be one of the popular and best types of online marketing. Having a cellular friendly version of your email marketing effort will help your company to enhance. A lot of crowds assess their e-mails on their mobile devices. Their e-mails are checked by them even more often on mobile devices than notebooks and PCs. So running a cellular email marketing effort will be helpful for your company.

Here are some successful methods to optimize your email marketing effort for cellular devices:

Matter line and pre-header

Pre-header is the text that you just see in your cell inbox. This region is specially meant for “click here,” “having problem seeing your e-mail?” or “click here for printable version,” messages. You can even use your own imagination to capture interest of your audience. And this is actually the place where most web marketers fail to capture audience’s interest to read e-mail. Make an effort to utilize this space as efficiently as possible to support the e-mail to open.

Make it readable

Remember that each cellular device leaves e-mail otherwise, and therefore you should get cross platform reach. You can begin with content. Help it become readable for all cellular devices. Other apparatus which do not support HTML reverts it to plain text variant. You may also create a .TXT variation of your e-mail and you’ll be able to link that to your HTML e-mails. You can even leave link to “see the mobile variant” and users will land to the cellular friendly version of your e-mail.

Keep cellular in mind with HTML and layout

Make sure your e-mail renders nicely in apparatus that display HTML e-mails. The key component that you just must not lose is the screen resolution. Attention should be paid by you to flat and width screen of your e-mail. The standard size of a cellular display is 350px*380px. This place may change determined by the apparatus and bottom and top menus. The full screen version is also supported by some devices, however do not let your users scroll down. Users generally do not enjoy to scroll to read the message. Design the e-mail for the best denominators.

Use the most effective practices

Always remember that great layouts are backed up with powerful coding and appealing layout. When you design your cell email marketing effort, keep users and layouts in your mind. You must take certain things into account such as layout, pictures and data you want to communicate. Use ALT text to optimize pictures. The picture isn’t loaded, users may see the text related to the picture. Additionally location links at locations that are visible and make them readily accessible for users.

Positioning of call-to-action (CTA)

Set the CTA button at a visible position at which you can readily convert users. Cellular users diverted and are often on the move and you have limited space to share your message. So it’s far better to refine your CTA. Examine them on multiple devices to see the way your e-mail appears on a device when you design your CTAs. It ought to be powerful enough to attract users’ attention and clear to comprehend.

Track your effort

Cellular advertising is growing by leaps and bounds so that you have to track the potency of your cell email marketing attempts. Make certain you install web analytics to monitor the success or failure of your campaign. It will help your effort to change so. It’s possible for you to alter or remove things which are not attracting users’ attention.

Powerful cellular email marketing needs appropriate preparation, testing and agility. Get distinct strategies to see what works nicely for you. Learn what type of advice users are seeking and attempt to supply them in the best means possible. Find out more about our e-mail newsletter design services.

At Galaxy Weblinks we offer web design & development, E-Mail and Internet Marketing Services. Our Online Marketing Services include Search Engine Optimization, Pay Per Click Advertisment, Link Building, Reactive E-Mail-Design Services etc. For much more details: http://blog.galaxyweblinks.com/internet-marketing/email-marketing-tip-1-optimize-email-marketing-for-mobile-devices/

A brief history of cellular apparatus.

1st place winner for Best Documentary at Delta RTV Multimedia Festival 2012.
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The Best Mobile Apps For Fashion


From a flash sale to the hottest runway trends, you can have the latest fashion news at your fingertips. The best mobile apps for fashion will keep you informed and excited about things to come, and tell you where to find the most trendy fashions based on your location. Here are some of the hottest mobile apps for fashion.

Stylebook Closet


Stylebook gives you a chance to catalog your wardrobe. Every piece of seasalt clothing, night ware and accessories can be uploaded to the app, and categorized. This is invaluable when you’re shopping. You can also use the app for planning your wardrobe for trips, parties, or even work. Are you afraid you’ll get in a rut? Stylebook will solve that problem by allowing you to notate what you wore and where you wore it, so that you don’t show up twice in the same outfit. You can plan your wardrobe around your basic pieces, and select accessories that go perfectly with your favorite items.


Polyvore gives you a chance to build boards with pictures of your favorite things. It is sort of a Pinterest for fashion only, giving you a chance to make a notebook of various outfits. Incorporate your existing wardrobe and add other pieces as you find them to create flawless looks. You can look at other peoples’ collages, and get their input on your own. It’s sort of a best friend in an app, so that you can get ideas on how to get the most from everything from basic pieces to statement items.

Like to Know It

Like to Know it gives you the latest trends on Instagram. You can build a wish list, and see what your favorite online personality is trending. When you find a piece on Like to Know It, it will tell you where to find the item in your location. You can even get emails that tell you where each product can be found, and you can make your purchase online, on the spot.




With Mallzee, you can organize your different looks. You can have one notebook with work ensembles, another for hot dates, and any other styles you want to use. Then, you go shopping online to find pieces to complete each look and put them on your wish list. You’ll receive notification as soon as any item goes on sale, so that you can save money and look great doing it.

Keep Shopping

This is a never-ending shopping cart. You can shop at all of the stores you want, and buy all of the brands you want, and just check out one time! Keep Shopping has its own stores from which you can shop, or you can go anywhere on the web you want. Throw everything into the same shopping cart, and pay when you’re done.

Fashion apps can keep you on your toes stylistically, but they can save you tons of money, too. Designer clothing and accessories are easier to find, and they come looking for you when there’s a sale!




Making Purchases On Mobile Phones

Shopping has changed significantly over just the last 5 years. Local shops often find that customers want to place an order online, and then come pick up their order. What used to be catalog sales have for the most part been replaced by internet sales, and those have grown exponentially. Even people who do not consider themselves tech-savvy now order over their land-lines and iPhones.


Android and iPhones now make shopping even easier with apps. Amazon, for instance, has apps so that you can shop your favorite stores and sites with ease. Many business owners do not realize the proverbial gold mine of marketing available to them with the use of apps. By adding a mobile version of your business web site, you can capture a significant segment of the consumer population that you now lose to competitors.
Roughly 60% of consumers say they have made at least one purchase by using an app on their phone. If your website and shopping cart cannot interface with mobile devices, you lose 60% of the customers looking for your product or service.
When people are shopping on their mobile phones, 80% of them will make a purchase that very day. That is a very fast turnaround.

Brand Recognition

In business, it is all about brand recognition. People are simply far more likely to do business with a company or brand that “rings a bell”. Nike doesn’t even put their name on their iconic “swoosh”, anymore, because of brand recognition. Branding is a science all its own, and requires smart design and clever strategy for promotion. You can help to build your own brand recognition with mobile apps and mobile marketing.
One great example of this is Clothesmaid. The UK has seen a perfect example of mobile marketing with this company, with its mobile platform, intuitive navigation, and easy shopping cart. Other companies follow the lead by developing a logo and name that catches attention in an icon used for an app.

Easy Shopping


One of the reasons people like to shop on line is because it is easier that going in person. In fact, most employees confess to shopping online while they are at work, rather than doing their jobs. You couldn’t do that in person. Imagine saying to your boss, “Oh, I need to step out and check a sale on bags. Back in 15 minutes.”
While shopping while you are at work may not be ethical, it is an excellent example of the power of marketing on the internet, and of making your business available via handheld mobile devices.


Potential customers can also see everything your business has to offer when they are on the internet. Your shop may be out of stock on some items, but your customers can still see it online. Of course, this does not compensate for seeing something in person, but it helps consumers make their choices much more quickly.
Your business can profit from purchases on mobile phones. Contact your web designer to find out how.

What Is The Best Mobile Phone To Take To Glastonbury Festival?


You’ve made it! You finally have made it to the Glastonbury Festival. So, you take a selfie with some of your friends, when BOOM! Some idiot runs into your elbow and knocks your phone into the mud. Here you are, right at the beginning of your holiday, and you have no phone. So, avoid the inconvenience, frustration, and disappointment by getting a phone that can take the abuse. Here, we will talk about the best mobile phone to take to your Glastonbury Festival Accommodation.

Nautiz X1


The Nautiz X1 may not be the prettiest phone on the market, but it may be one of the toughest. It is resistant to being dropped in water, and can withstand extreme humidity – which makes it easier to use in the rain. It also is resistant to drops on a hard service and to extreme vibrations. You can have your Nautiz X1 installed with Android 4.0, or with Windows.



Nothing is tougher than a Caterpillar, and now, you can have a phone as tough as a Caterpillar. The CAT B15 Android smartphone is water resistant, and is sturdy in a 6 foot drop. Not only that, the screen works when the phone is wet. The price is right, too, coming in at under $349.



An IP67 certified phone, the JCB ToughPhone Pro-Smart is one of the toughest phones on the market. It is durable and resistant to water, dust, and shock. It has 256 MB of RAM, and an 800MHz processor. Unfortunately, it’s handset is rather outdated in regards to software specs. Hardware is also somewhat limited.

AT&T NEC Terrain


The NEC Terrain, by AT&T, may be one of the toughest Phones on the market. Shock resistant, it also handles fluids, dirt, and extremities of temperatures like a champ. It is probably the toughest phone in the AT&T lineup. Hardware-wise, it’s hard to beat, with its double speakers that face the front. It makes it much easier to hear conversations in a noisy environment, such as the Glastonbury Festival. The NEC Terrain has 1GB of RAM with a Snapdragon S4 chip.



Are you ready to go military? The CASIO G’zOne is manufactured to military standards. You can wear gloves when you use this phone, and it has front speakers, too. This makes it great for noisy environments. It has 4G LTE connectivity, which makes it super fast. It is also rugged.


You can also consider getting a tough case for your iPhone. The Lunatik Taktik Case has Gorilla Glass that can withstand – well – a gorilla. We’ve all seen the old luggage ads with a gorilla throwing around suitcases and bags, only to be frustrated with the one brand that won’t break open. That’s the way it is with a Gorilla Glass case. It can protect your phone and the screen, and while it may not be water proof, it is most certainly shatter proof, offering great protection for your phone.


Surfing Apps For The UK

You have probably heard the popular ad campaign that says “There’s an app for that”. Well, believe it or not, there is an app for just about anything in the world, including surfing! In fact, there is a whole host of apps for surfing, so before you plan your holiday, check out these apps to see if today is the day you will catch the big one!

Why Get Surfing Apps?

Why do you need surfing apps, anyway? The ocean is always rolling, and short of a hurricane, tropical storm, or typhoon, what else could get in the way of a great week surfing?

Well, surfing apps will tell you exactly where the best waves and conditions are in any designated area. For example, how much fun would it be to head for your favorite beach, only to get there and find that the average wave height is 0 ft? That can be especially frustrating when you find out, later, that only 30 miles down the coast, the waves were 6 ft! That’s what surfing apps can do for you. You can find out not only the average wave height for any given destination, this is especially helpful if you have a surf school in Bude, then you can find out the wind direction and sometimes even the wind strength.

Surfing Apps: Seabreeze Free

Find Waves is a free app that goes a little further than just telling you wind direction and wave height. The info is updated every 4 hours. You do get up-to-date wind direction information, but you also get graphics that give you a great visualization of what is going on at that particular site. You can see tide information and wave height, but you also get swell direction graphics, as well. This app also provides maps and charts from the Bureau of Meteorology. The forecast for the rest of the day is also included.

Surfing Apps: Surf Watch

Surf Watch is not free, but at only $11, it’s not going to break the bank, either. With Surf Watch, you get NOAA updates. The information is customizable, and you can tap in your desired location for swell alerts, wind speed, and tide status. Many users who have used Buoyweather at the same price have switched to Surf Watch. The forecast covers all of the necessary information you need for surfing later that day.

Surfing Apps: goFlow Surf

goFlow Surf is a worldwide app, meaning that it gives you info on surf sites all over the world. You can establish a profile with this app and get to know other surfers in designated areas. You can post to this app yourself, sharing your observations and photos, and even post to Facebook. This social app for surfing is popular for those who like to meet up with other surfers – or who simply like to brag.

Surfing Apps: Surfboard Finder

There is also an app that will help you find new equipment. You can get info on surf stores and inquire toward the particular equipment you want.